Insights
No hype, no vendor spin. Just honest thinking on automation, AI, and what it actually takes to make technology work for real businesses.
Algorithm. LLM. RAG. Hallucination. AI is full of buzzwords that mean very little until someone explains them properly. Here's that explanation.
Read articleEvery consultant seems to say the same thing: sort your data before you can use AI. It sounds sensible. It's mostly nonsense.
Read articleMicrosoft's vision of the AI-powered future company is real, but it's written for enterprise. Small businesses can get there faster, for less, and on their own terms.
Read articleChatGPT is genuinely impressive. But there's a significant gap between a general-purpose AI tool and something built specifically for how your business works.
Read articleEvery IT supplier you already pay is quietly adding AI to their product and calling it a revolution. Before you click accept on that price increase, it's worth asking a simple question.
Read articleYou've heard the word a thousand times. You've probably used ChatGPT. But what is AI actually, what can it genuinely do for a small business, and what's just noise?
Read article